From Espresso to XpreSole®

From Espresso to XpreSole®

Raffles Fashion Marketers have adeptly applied their Visual Merchandising knowledge in designing an eye-catching display for Ccilu, a Japanese brand of eco-friendly shoes made through innovative use of upcycling plastic bottles and coffee grounds.

The display highlights the brand’s commitment to sustainability and innovation in material choices, and award-winning shoe designs. Featuring the XpreSole® collection, the students curated a visual narrative that emphasises the shoes’ distinct advantages, such as lightweight construction, exceptional comfort, and eco-friendly materials. Another step towards Sustainability by Design!